1.说明信息来源 

We learned from…that you are interest in… 
We have obtained your name and address from… 

2.言明去函目的 

We are writing to you to establish trade relations with you. 
We wish to express our desire to enter into business relationship with you. 

3.本公司概述 

We are a leading company with many years’ experience in…export business. 
We enjoy a good reputation internationally in the circle of… 

4.产品介绍 

Our products are enjoying popularity in Asia markets. 
We have a good variety of colors and sizes to meet with different needs. 

5.激励性结尾 

We are looking forward to your specific inquiries. 
Your early inquiries will be really appreciated. 

另邮航寄目录：send catalogue by separate mail

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悦  14:14:10
Dear Sirs,
    We have obtained your address from the Commercial Counsellor of your Chanel Inc. in Paris and are now writing you for the establishment of business relations.
    We are very well connected with all the major dealers here of Shoes Products, and feel sure we can sell large quantities of Chinese goods if we get your offers at competitive prices.
    As to our standing, we are permitted to mention the Bank of France, Paris, as a reference.
    Please let us have all necessary information regarding your products for export.
 Yours faithfully,
 Notes
Dear Sirs,
   A few days ago we had the opportunity to see a display of your products at Chengdu International Trade Centre ,and  we  were most impressed with their quality and low prices.
   We should like to offer you our services as a trading firm,and would mention that we have excellent connections in the trade and are fully experienced with the import bussiness for this type of product.
   In addition,we operate our own advertising agency,and we can use the latest marketing procedures quite efficiently.You can be sure of increasing your turnover considerably if you would allow us to promote sales of your products thoughout China.
   We look forward to hearing from you.
                                                     Yours sincerely,
                                                      20##-4-22
2.希望建立商贸关系函
Gentlemen：
   As your name and address were listed in The Besiness,we are writing to you with a desire to open an account with you.
   We are one of the leading exporters of Chinese silk goods and are enjoying an excellent reputation through fifty years’ business experience.We are sure that you wil be quite satisfied with our services and the excellent qualities of our goods.
  If you need more objective information concerning our credit,please direct all inquiries to the bank of China.
  We are looking forward to your early and favorable reply.
                                                     Yours truly,
                                                     20##-4-22 

  感谢你方3月28日的来信，我方愿与你方建立业务关系。

  如你所说，我们是日本一家较大的综合性贸易公司，经营纺织、服装产品多年，有较好资信及业务能力。我们的销售网遍布东亚地区，而且我们与实际著名的超级市场的良好关系使我们在市场上有特殊的优势，我们一直对质量优良、价格适中的纺织服装类产品感兴趣，我们希望你方的产品正是如此。

  我方通常采取赊销，付款采用美元。如你方希望，我们对第一笔交易可提供信用证。

  我们希望得到你们产品的照片，并盼望早日回复。

                                                  

                                                                                                     Dear sirs:

Thank you for your letter of March 28th, we are willing to establish business relationship with you.

As you said, we are a larger integrated trading company. We engaged in textile, garment products for many years, with good credit and service ability. Our sales network throughout East Asia, and we and the actual famous supermarket good relations that we in the market has a special advantage, we have always to good quality, affordable price of textile and garment products are interested in, we hope that your products are qualified.

I usually take credit, payment in us dollars. If you wish, we can provide to the first transaction credit.

We hope to receive your product photos, and look forward to your early reply.

 Yours sincerely,

 

第二篇：国际贸易模拟发盘函

Sep.22^nd,2013

Ms Yvonne Netin

AUS G-MART STORE INTERNATIONAL

9/13-8 Price Street Ryde                                                      office

NSW 2112 Australia

Dear Netin

Thank you for your enquiry of Sep.24^th.(And the samples will be sent to you by separate cost.)

We think you have made an excellent choice in selecting the four items, and once you have seen the samples we are sure you will be impressed by the quality of 产品特性.

As requested, we would like to give you our favorable quotation of CIF Sydney as follows:

Payment: 20% T/T in advance as deposit and remaining 80% to be paid by Sight Letter of Credit

Shipment: within 45 days after the shipment (To be effected within 30 days from reception of the relevant L/C)

Insurance: All Risks and War Risks for 110% CIF value

We have sent out the samples you requested today through DHL with tracking number 编号 and attached the CE and SAA certificates herein.

Please do not hesitate to contact us regarding any further questions and concerns.

Best regards,

Mark Chou

Shanghai Power Trading Co., Ltd