10招让人记住你的自我介绍
作者:Admin 来源:英文写作网精华文库 浏览:411 2009-10-27 分享到:
The Top 10 Points to Remember about Your Self-introduction
10招让人记住你的自我介绍
by Diana Robinson, Ph.D.
We all know that it is important to develop a very brief self-introduction that tells people what we want them to know about us and our business. It is sometimes called "the elevator speech" because one should be able to finish it before the listener reaches his/her floor in a ride up or down in an elevator. This brief introduction is often our one chance to make a good first impression, so it warrants some careful attention:
1. Focus the impact. 让介绍有撞击力
Envision the impression on snow of a high heel, and of a snow shoe. One has focused impact, the other barely leaves an impression. To give your introduction true impact make it brief, focused, and hard hitting. Keep it to sixty seconds maximum - preferably thirty.
2. Rotate the focus. 准备多份自我介绍
You need to develop more than one introduction. Seek several different ways in which you can introduce yourself, particularly if you frequently present to the same people. There are many aspects of your work - develop an introduction for each.
3. Make it relevant to your audience. 让介绍与听众相关
Which introduction you use may depend partly on your listener(s). Try to select an aspect of your business that will be relevant to their interests.
4. Believe it. 相信它
When creating each introduction, keep to what you believe. If you oversell yourself or your services, not only are you unlikely to sound convincing, but you will also be out of integrity.
5. Put your full weight behind it. 充满自信
Deliver your introduction with pride, without hesitation, without excuses, without apologies. Use no explanations that might dilute, rather than strengthen it.
6. Sound and look happy about what you do. 让自己听起来和看起来都很高兴
We are all attracted to happiness. If you are happy in your business and proud of what you do, then people will be attracted to you, and will want to work with you.
7. Look at your listener(s). 注视你的听众
If they are to consider doing business with you they need to know that they matter to you. Making eye contact is the best way to show it in the brief time you have. (来源:英语聊天室
8. Know when to use it and when not. 掌握正事切入时机
Listen and look for cues as to when is the right time to introduce your business and when is not. Even a great introduction will fall flat, and possibly leave a lastingly bad impression, if given at the wrong time.
9. Know how to stop. 知道如何结束
This gets back to keeping it brief and hard-hitting. Adding more and more information dilutes the impact. A lame or trailing close gives an impression of uncertainty and weakness. Keep it crisp.
10. Leave space for a response. 留下提问的空间
If you keep talking, your listener cannot ask the questions you would like him/her to ask... for your card, for more information, for clarification. Make it easy by coming to a stop... and then waiting for him/her to speak. In sales, the wait is as important as words you use.
“自我介绍”如何能让别人记住?出入社交场合,免不了要自我介绍一番,或者引荐朋友认识。很多人觉得这很容易:“您好,我叫小沈阳,唱二人转的,很高兴认识你。”或者:“Hi,Rose,介绍你认识我的朋友Jack,他是一位广告人。”这不就结了?可是我保证,像这样平淡无奇的介绍,下次见面时,你十有八九会忘记对方的名字,甚至压根儿忘掉这个人。忘记别人是谁可能会尴尬,不被人记住才最可悲。有句老话叫“贵人多忘事”,此话怎讲?如果你不经常出入交际场合,每隔一两个月才有机会认识一位新朋友,那你应该会记住他的名字。可如果你属于“觥筹交错”的半上流一族,热衷于参加各类聚会拓展人脉,那么,记住别人是一门功课,让别人记住则是一门技巧,你值得拥有。一次非正式聚会中,我遇到两位初出茅庐的大学毕业生。男生A这样介绍自己:“您好,我叫某某,今年刚毕业,正在找工作。”我当时有点愣,头一次听人这么介绍自己,只好接话说:“是吗?那加油啊,祝你早日找到满意的工作。”其实,他的自我介绍有些不得要领。首先,我和他完全不熟,在对他的性格和特长一无所知的情况下,他传达给我一个他正在找工作的讯息,属于无效信号。自我介绍尽管只是简短的一两句话,但吸引别人的也许正是开篇的某个亮点。就这点而言,女生B做得更好一些。她介绍自己的方式是拉近距离形成对比:“你好,听说你是一位作家。”我赶紧说:“哪里算作家,就是随便写写。”她笑吟吟地说:“我也是,不过我更喜欢画画,我是一名美院毕业的学生。”好的,这样我们至少有两个话题可以聊——写字和画画。等到聊的比较热烈之后,她自然地提到找工作的事,我则表示可以引荐她认识在美术馆和画廊工作的朋友,一切来得水到渠成。当然,除了突出自己的亮点,自我介绍还是谦虚低调为好,免得让别人留下此人爱吹的第一印象。引荐别人就无此顾虑了,你只管把你的朋友往死里夸,他表面摇头摆手称不敢当,心里别提多美了。不过需要注意一点,如果你的朋友希望自己是朵牵牛花,你可别朝着玫瑰花的方向去夸。我曾听说一个典故:早在金融危机爆发前,一群春风得意的华尔街投行精英一起聚餐,其中有位精英这样隆重介绍他带来的新朋友:“这位是曾子墨小姐的哥哥,曾先生。”不料众人毫无反应,只是礼貌地打个招呼,该聊什么还聊什么。值得一提的是,席间不断有人到来,于是该精英对每位后来者都要重复一遍“这位是曾小姐的哥哥,曾先生。”似乎要
让每位来客都搞清他的介绍重点是那位大名鼎鼎的“妹妹”,并非鲜活地坐在众人面前的“哥哥”。被如此介绍的曾先生自己也不太适应,在席间始终没说多少话,饭还没吃完就提前告辞了。事实上,如此介绍真是吃力不讨好。很多人都反感成为别人的附属品,希望拥有属于自己的标签。即使你不能为你的朋友贴上一个漂亮的标签,也别让人家因为你的介绍感到局促尴尬。比如,这是我的好友XX,她最近刚失恋。又比如,这是XX,这可是我们班最胖的同学。多么雷人的介绍方式啊,被介绍者表面也许笑靥如花,内心早已血流成河了。所以,那位精英终于学到了一课——下次如果一定要提曾小姐的话,应该这样说:“这位是曾先生,他的妹妹是曾子墨小姐。”作者:英国《金融时报》中文网专栏作家龙溪微微出处:阿里巴巴
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