Slogan:广告语。在当今广告充斥的世界里,一句好的广告语能够起到的作用要比我们想像的大得多,所谓一字抵万金。以下整理的是部分国外品牌的slogan,其中不乏精品。自我学习之用,时时更新!【Last Updated:20xx年9月9日】
· 3M: “Innovation”
· Adidas : “Impossible is nothing”
· Agere Systems: “How Communication Happens”
· Agilent: “Dreams Made Real”
· Airbus: “Setting the Standards”
· AkzoNobel: “Tomorrow’s Answer Today”(今天提交明日答案)
· Amazon.com: “?and You’re Done”
· AMX: “It’s Your World. Take Control”
· Anritsu: “Discover What’s Possible”
· Apple: “Think different”
· AT&T: “Your World. Delivered” 2006
· ATG Design Services: “Circuit Design for the RF Impaired”
· ATI Technologies: “Get In the Game”
· BAE Systems: “Innovating for a Safer World”
· Ball Corporation: “The Leader in Small Space and Rocket Systems” · BellSouth: “Listening, Answering”
· Blackhawk: “Powering DSP Development”
· BMW: “The Ultimate Driving Machine”(终极驾驶机器)
· Boeing: “Forever New Frontiers”
· Bose Corporation: “Better Sound Through Research”
· Bowers & Wilkins (Speaker Mfg.): “Listen and You Will See”
· BP Microsystems: “Setting the Standard in Device Programming”
· Cadence: “How Big Can You Dream?”
· Canon: “Know How” | Delighting you always(感动常在)亚太地区
· Cingular Wireless: “Raising the Bar”
· Cisco Systems: “The Human Network”(新网络,人为本)
· Cirrus Logic: “Leading the Digital Entertainment Revolution”
· Compaq (HP): “Inspiration Technology”
· Cypress Semiconductor: “Driving the Communication Revolution” · Datel (C&D Tech): “Innovation and Excellence”
· Dell Computer: “Get More out of Now”
· Diebold: “Innovation Delivered”(创新成就未来)
· DuPont: “The Miracles of Science”
· EM Research: “The ultimate source for miniature frequency synthesizers” · Ericsson: “Taking You Forward”
· Fiber-Span, LLC: “RF On Fiber”
· Ford: “Drive One”
· Fujitsu: “The Possibilities are Infinite”
· General Dynamics: “Strength On Your Side”
· General Electric: “Imagination at Work”(梦想启动未来)
· GigaLane: “Innovation and Excellence in RF & Microwave”
· Griff Specialty Paper and Film: “Materials that Create Solutions” · Hitachi: “Inspire the Next”
· Hewlett-Packard: “Invent”
· Honeywell: “We are Honeywell”
· IBM: “We Make IT Happen”(停止空谈,立即行动)
· IDT: “Powering What’s Next”
· IFI: “The Power of Choice”
· I.F. Engineering Corp: “Your challenge is our progress”
· Infineon: “Keep on Thinking”
· Intel: “Sponsors of Tomorrow”(与你共创明天)2009
· Intersil: “Technology at the Speed of Life”
· ITT: “Engineered for Life”
· JRC: “You Don’t Need Wires to Communicate”
· Keithley: “A Greater Measure of Confidence”
· KFC: “finger licken’good”(有了肯德基,生活好滋味)
· Kodak: “A Virtual World of Live Pictures”
· Linksys: “At Linksys – We are making connectivity easier”
· Linx Technologies: “Wireless Made Simple”
· LG: “Life is Good”
· Lockheed Martin: “We Never Forget Who We’re Working For”
· Mazda: “Zoom Zoom”
· McDonald’s: “I’m Lovin’ it”
· MegaPhase: “Our Customers Connect With Us?”
· Micrel: “The Infinite Bandwidth Company”
· Micron: “The Future of Memory”
· Mitsubishi Semiconductor: “Changes for the Better”
· Motorola: “Hello. Moto”
· muRata: “Innovator in Electronics”
· mWAVE Industries, LLC: “Your Partner In Antenna Technology”
· National Semiconductor: “The Sight & Sound of Information”
· NEC Corporation: “Empowered by Innovation”(创新是力量的源泉)
· Nike: “Just do it”(放胆做)
· Nokia: “Connecting People”(沟通你我)
· Nortel Networks: “Business Without Boundaries”
· Orbital Sciences Corporation: “The Leader in Small Space and Rocket Systems” · Panasonic: “Ideas for Life”
· Philips: “Sense and Simplicity”(精于心,简于形)
· PMC-Sierra: “Accelerating The Broadband Revolution”
· Pragma: “Operate at Your Optimum”
· RCAT Systems: “You push the limits. We measure it.”
· RF Bites: “Helping RF Designers one Bite at a time”
· Rohde & Schwarz: “Pushing Limits”
· Thor Labs: “Photonics in the Fast Lane”
· Samsung Electronics: “Imagine”(想像)
· SIEMENS: “THIS IS HOW”(知其道 用其妙)
· SONY: “make·believe“
· ST Microelectronics: “More Intelligence Solutions”
· Sun Microsystems: “The Network Is The Computer”
· Toshiba: “Leading Innovation.”(引领创新)2008
· Unisys: “We Make It Happen”
· United Technologies Corporation: “This Is Momentum”
· Verizon Wireless: “Can You Hear Me Now? Good.”
· vidaRF: “Simple Solutions for Complex Connections”
· Vodafone: “How Are You?”
· Walmart: “Save money,live better”
· Xilinx: “The Programmable Logic Company”
· XMA Corporation: “When Performance Matters”
other slogans:
3PARdata Inc.: “Serving Information. Simply.”
7-Eleven: “Oh Thank Heaven for 7-Eleven”
A.T. Kearney: ”Ideas That Last”
ACCBank: ”Its All About”
ACE Aviation Holdings: ”At Air Canada We Are Not Happy Until You Are Happy.” ACN Inc.: “One world. One Vision.
AIMCO: “America Comes Home to AIMCO”
AMC Theatres: “Experience the Difference”
Abbott Laboratories: “A Promise for Life”
Accenture: ”High Performance. Delivered.”
Acorn Computers: ”No slogan”
Adelphia: “Get. Watch. Do What You Want.”
Affiliated Computer Services: “People Making Technology Work”
Albertsons: “Helping Make Your Life Easier”
Allegheny Technologies: “Specialty Materials That Make Our World”
Allstate Corporation: “You’re in Good Hands”
Altec Lansing: “Just listen to this!”
Aluria Software: “Security Made Simple”
American Express: “Do More”
American Medical Response: “Patient Focused, Customer Centered, Caregiver Inspired” Ameritech: “In a World of Technology, People Make the Difference.”
Apache Corporation: “Sense of Urgency”
Apollo Group: “You Can Do This”
Arcelor: “Steel Solutions for a Better World”
Archer Daniels Midland: “Resourcful By Nature”
Astaro: “Network Assurance”
Avon Products, Inc.: “The Company for Women”
BI-LO: “Why Pay More?”
BP (British Petroleum): “Beyond Petroleum”
Bayer USA: “Science for a Better Life”
Best Buy: “Thousands of Possibilities. Get Yours.”
Bob Evans Restaurants: “Down on the Farm”
Booz Allen Hamilton: “Delivering Results That Endure”
Borland: “Excellence Endures”
Burger King: “Have It Your Way”
Buy.com: “The Internet Superstore”
CDW: “The Right Technology, Right Away”
CHC Helicopter: :CHC Moves the Industry That Moves the World”
CVS/pharmacy: “Expect Something Extra”
Capital One: “What’s in your wallet?”
Century 21: “Real Estate for Your World”
Circuit City: “Just what you needed”
Citigroup: “Live Richly”
CityJet: “Travel Without Frontiers”
Claris: “Simply, Powerful Software”
CompUSA: “We got it. We get it.”
ConAgra Foods, Inc.: “The Right Kind of Food Company” Cracker Barrel: “Homestyle Cooking Done Right.”
Credit Suisse First Boston: “Empowering Change”
D-Link: “Building Networks for People”
John Deere: “Nothing Runs Like a Deere”
Dow Corning: “We Help You Invent the Future”
Dun & Bradstreet: “Decide with Confidence”
eBay: “The World’s Online Marketplace”
E.F. Hutton: “When E.F. Hutton talks, people listen”
Emerson Electric Company: “Consider It Solved”
ExxonMobil: “Taking on the world’s toughest energy challenges” FedEx: “Relax, It’s FedEx”
GEICO: “15 Minutes Could Save You 15% or More on Car Insurance” General Mills: “The Company of Champions”
Global Jet Airlines: “Light is Faster, but We are Safer” Globe Telecom: “Making great things possible”
Goldman Sachs: “Our Client’s Interests Always Come First” Hilton Hotels: “Take Me To The Hilton”
Honda: “Power of Dreams”
Hudson’s Bay Company: “We are Canada’s Merchants”
IRobot: “Business Mechanisms to Accelerate Change”
InFocus: “The Big Picture”
Infosys: “Powered by Intellect Driven by Values”
J.C. Penney: “It’s all Inside”
JVC: “The Perfect Experience:
Johnson & Johnson: “The Family Company”
Kohl’s: “Expect Great Things”
Konica Minolta: “The Essentials of Imaging”
Kroger: “Right Store, Right Price”
Lehman Brothers: “Where Vision Gets Built”
LevelVision LLC: “Engaging People”
L’Oreal: “Because I’m Worth It”
Lowe’s: “Improving Home Improvement”
Marshall Aerospace: “World Class Aerospace Solutions”
Martha Stewart Living: “Sharing The Good Things Everyday”
Matsushita Electric Industrial: “Panasonic Ideas for Life”
Meijer: “Higher Standards. Lower Prices.”
Merck & Co.: “Committed to Bringing Out the Best in Medicine”
Merrill Lynch: “We See Your Financial Life in Total”
Metropolitan Life Insurance Company: “Have You Met Life Today?”
Mitsubishi: “Better Built, Better Backed”
Morgan Stanley: “One Client at a Time”
MySQL: “To Make Superior Data Management Available and Affordable for All” NVIDIA: “The way it’s meant to be played”
Nationwide Mutual Insurance Company: “Nationwide is on Your Side”
Nestlé: “Good Food. Good Life”
Nintendo: “Born to play”
Nissan Motors: “SHIFT_”
Novell: “Software for the Open Enterprise”
Officeworks1: “The Works”
Olympus Corporation: “Your Vision, Our Future”
One Hour Heating & Air Conditioning: “Always On Time? Or You Don’t Pay A Dime” Optus1: “Yes”
Oracle: “Information Driven:
Palo Alto Auto & Body: “May We Have the Next Dents, Please?”
Panera Bread: “A Loaf of Bread in Every Arm’”
Pentax: “For Your Precious Moments”
Pepsi: “It’s the Cola”
Peregrine Systems: “Evolve Wisely”
PerkinElmer: “Precisely”
Pier 1 Imports: “Life More Interesting”
Pioneer Rocketplane: “Permitting Travel to Space, Travel in Space, and Travel Through Space”
Plantronics: “Sound Innovation”
Porsche: “There Is No Substitute”
PricewaterhouseCoopers: “Excellence, Teamwork and Leadership”
Principal Financial Group: “We’ll Give You an Edge”
Procter & Gamble: “Touching Lives, Improving Life”
Prudential Financial: “Growing and Protecting Your Wealth”
Qwest: “Spirit of Service”
Renault: “Créateur d’Automobiles”
Rite Aid: “With Us, It’s Personal:
Rolls-Royce: “Trusted to Deliver Excellence”
Sherwin-Williams: “Cover the Earth”
Silicon Graphics: “The Source of Innovation and Discovery”
Spencer Gifts: “Life’s A Party! We’re Makin’ It Fun.”
Sprint Nextel Corporation: “Yes you can”
Staples: “That Was Easy”
Symbol Technologies: “The Enterprise Mobility Company”
Target Corporation: “Expect More. Pay Less.”
The Home Depot: “You Can Do It. We Can Help.”
The Spaceship Factory: “Custom Fabrication for Interplanetary Living” Time Warner Cable: “The Power of You”
Toyota: “Oh What a Feeling”
United Parcel Service: “What Can Brown Do for You?”
United States Postal Service: “Fly Like An Eagle”
USO: “Until Every One Comes Home?”
VeriSign: “Where It All Comes Together”
Verizon” Make Progress Every Day”
Veterans Way Bicycles: “Veterans Way Bicycles, Making It Happen”Village Cinemas1: “Where Movies Live”
Vodafone: “Make the Most of Now”
Volkswagen: “Aus Liebe zum Automobil,” which being translated, is, to automobiles.” (thx to Kirtland S.)
Wachovia: “Uncommon Wisdom”
Wegmans Food Markets: “Every Day You Get Our Best!”
Weight Watchers: “Watch Yourself Change:
Wendy’s : “Do What Tastes Right”
Wyse: “Global Leader in Thin Computing”
Xerox: “The Document Company”
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