外贸开发信退信原因排查
目前市场上非常多的客户会纠结在邮件被退这件事情上,直接抱怨、投诉公司产品有问题,遇到此类投诉,客服人员接到此类抱怨或投诉,先不要慌张,让客户排查下邮件退信是什么原因引起的,邮件退信都后都会有提示为什么退信的,如果客户不乐意,可以让客户发退信邮件给到我们,帮助客户做好分析。
(1)收件人地址不存在
错误原因: 收件人邮箱帐号不存在或收件方服务器无法找到收件人邮件地址
可能出现的关键字: No such user、user unknown、unknown or illegal alias、account inactive、user not found、Invalid address、invalid recipient、not a valid mailbox、mailbox cannot be delivered
解决方法: 由于在该网站中无法找到要投递的用户地址,因此该邮件无法正确投递到该地址中让接受者接收出现了此退信。可能是由于写错了email地址,请确认该地址的输入是否正确,或者同收件人确认是否其email地址。确认无误后重新投递即可。
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Dear Sirs/Madam,
We got your information from internet.(告诉客户你从哪里搞到他们的联系方式) I am Michael who is a sales service of USA Company. (告诉客户你是谁,什么公司)
Thank you for spending 1 munites reading our mail. (要客户继续读信必须说的客套话)
XXXXXX are very POP in Europe, Canada, U.S.A, Japan, China, Hongkong ...etc. XXXXXX will be your Business key. (Pls check attach picture) (简要说明产品,邮件里可附产品图片)
What is the advantage of ABS website system? (说明你产品的优势和对客户的好处,激发购买欲望)
1. Helping you save your marketing expenses, you will have 7*24*365 show room online.
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1.Dear Sirs,
We owe your name and address to the Commercial Counselor’s Office of the Swedish Embassy in Beijing who have informed us that you are in the market for Textiles. We avail ourselves of this opportunity to approach you for the establishment of trade relations with you.
We are a state-operated corporation, handling both the import and export of Textiles. In order to acquaint you with our business lines, we enclose a copy of our Export List covering the main items sup pliable at present.
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新手如何写好开发信,加大成交率?--附上老外的建议和成交案例 很多sales朋友常常抱怨,开发信效果很差,100封里面好几十封退信,剩下的就是石沉大海,难得有一个老外回一句“No, thanks.”就可以让你激动半天。
其实大家有没有想过,这样的做法会严重挫伤自己的积极性。可以试想一下,当你一天坐在电脑面前12个小时,从google和各种黄页搜索到客人信息,一封一封开发信发出去,晚上满脸疲惫的回家,等第二天满怀希望上班的时候,邮箱里爆满各种各样的退信,你是什么感受?
我以前也是做业务的,当年大学毕业后从业务助理、跟单做起,后来做sales和sales manager,PA to director,一直到现在做buyer,中间换了几份工作,也经历过大部分朋友所经历的各种问题。我当时也有这么一段时间,没日没夜地发推销信,找新客人,无休止地报价,但效果甚微。后来跟很多不同的客人熟识了以后,私底下聊起才发现,当初的开发信写的是大大有问题的。很多老外也是做sales的,也会写开发信,为什么成交率比我们高很多?即使不说成交率,回复率也大大高过我们?
很多刚毕业的朋友们都是学国贸专业出来的,一般都学过外贸函电这门课,老师们反复教你们怎么写商务信函,怎么回询盘等等,其实这些教材几乎都是学院派人士编的,不是老掉牙过时的东西,就是和现实基本脱节的。很多老师一辈子都呆在学校里,连外贸都没做
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首先是一封来自澳大利亚客户对开发信的建议和意见,然后是几封经典开发信
做外贸的朋友肯定有在尝试写email邮件出去,写开发信,写第一封推销信向客户推荐自己产品,我也有过,最郁闷的莫过发N多邮件却没有任何客户的反馈。有时候也会收到一些邮件,这个潜在客户回复却是说现有的供应商合作很愉快,不希望有第三者打扰。如何提高外贸开发信推销邮件的客户回复率呢?以下是一个热情的澳大利亚客户反馈给我的几点指点。
澳大利亚客户教你开发市场,推荐产品(对写开发信会有启发)。
Hello ,
You are quite correct I am extremely busy every day and I would imagine so other business men. I have talked to other men in similar business to us and they also regard all the emails they receive everyday from suppliers around the world as a waste of time and annoying.
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商务信函:完美开发信之问答
问:我进公司两个多月了,起码也发了一百封开发信,可是几乎都象石沉大海一样,我很困惑,不知道是不是自己的开发信定得不好,不够吸引人,引不起人阅读的兴趣来?措辞方面一定也有不当. 我很想请各位过来人指点一下,一般第一次写给客户的开发信,
应该如何措辞? 要写得详细些好还是简单明了些好?标题应该用什么才不致于被人当作垃圾邮件删掉呢?
回答1:
Dear Mr. Jones:
We understand from your information posted on Alibaba.com that you are in the market for textiles. We would like to take this opportunity to introduce our company and products, with the hope that we may work with Bright Ideas Imports in the future.
We are a joint venture specializing in the manufacture and export of textiles. We have enclosed our catalog, which introduces our company in detail and covers the main products we supply at present. You may also visit our online company introduction at Http:// which includes our latest product line.
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(20##-02-03 16:36:33)
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外贸开发信模板模板一:
Hi Sir/Madam,
Glad to hear that you're on the market for furniture,we specialize in this field for 14 years,with the
strength of ERU&USA ANTIQUE FURNITURE,with good quality and pretty competitive price.
Also we have our own professional designers to meet any of your requriements.
Should you have any questions,call me,let's talk details.
Best regards!
Leon
外贸开发信模板模板二:
Dear purchasing manager,
Hello,this Lily Lee from xxx company,our company is a professional xx manufacturer with years’s experience.so we want to avail ourselves of opportunity establishing business relation with you.
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